“Culinary Ninja” Nick Massie hopes to cook up a deal for Ice Age Meals, his line of healthy frozen meals, in Shark Tank episode 802. Nick's been cooking for 20 years and prepares all his meals as if he were cooking for his family. He and his team whip up tasty, healthy meals with grass-fed and organic meat and organic veggies in small batches, then they freeze and ship them.
All Ice Age Meals are microwavable. Massie calls them”convenient, delicious, athlete-friendly food.” Massie is a fitness enthusiast who is also a high-end chef. He even did a stint as Lance Armstrong's personal chef. Each meal is imagined and prepared by Massie, then they amp up the batch size and test it for “freezability.” If the recipe still tastes good after freezing, they produce it. He claims frozen food reduces waste and tastes just as good as freshly prepared food.
The business operates out of a Reno, NV strip mall. Nick started in January, 2016 and sells around 5000 meals a week. A recently acquired freezer should allow him to ramp up to 5000 meals a day. Items like Butternut Squash Lasagna, Thai Meatball Curry, and Grass-fed Tri-Tip with Yams sell for $10.99 per meal with 12 meal sampler packs running $129. Eventually, Massie wants to produce 100,000 meals per day.
Will a Shark take a bite out of this frozen food business?
Ice Age Meals Tank Recap
Nick will pitch the panel of five Sharks on the business and its prospects for growth. He’ll need to convince Mark Cuban, Daymond John, Kevin O’Leary, Lori Grenier, and Robert Herjavec that the company is worthy of a Shark investment. A good business plan, good financials, and sales data will impress the Sharks, but he’ll need to show them HE is capable of running the company to “Shark standards." A full pitch re-cap on Ice Age Meals will be available on Shark Tank Blog once this episode airs.
Ice Age Meals Shark Tank Update
The Shark Tank Blog constantly provides updates and follow-ups about entrepreneurs who have appeared on the Shark Tank TV show. Once an episode has aired, we monitor the progress of the businesses featured, whether they receive funding or not and report on their progress. The Shark Tank Blog will follow-up on Ice Age Meals and Nick Massie as more details become available.