Nitroforce Industries is run by Frank Campitelli and Debrae Barensfeld. They bring their years of experience as fitness trainers and their line of home gym equipment into the Shark Tank on Friday, May 18 for the season three finale. The Nitroforce Titan 1000 is their flagship product- a home gym that uses nitrogen gas pressured NITROSHOX, similar to those used in automobiles, to provide resistance while working out.
Nitroforce Home Gym Equipment
Nitroforce Industries’ flagship product is their home gym, the Nitroforce Titan 1000. It is an impressive looking machine that appeals to beginners to advanced body builders of all ages. The price point, when compared to other, competing home gyms, is far more affordable. The Nitroforce Titan 1000 also provides far more weight resistance than other home gyms in its class. The company also manufactures Nitroswing, a golf training tool utilizing similar technology and has their own energy bar.
I examined the Nitroforce website in depth. The story of the two founders is inspirational and they both have a lot of experience in their field. While the website has a lot of information, it doesn’t have the look of someone who was successful on the Shark Tank. In fact, there is no mention of Shark Tank on the site at all! Their Facebook Page is very sparsely populated as well.
Will Sharks Like Nitroforce Titan 1000?
The real question is will the Shark Tank Sharks like their business plan. My guess is the objections that will come up are the size of the niche for this type of equipment and the cost to manufacture it. Home fitness is a large, but very crowded, market. Barbara Corcoran got burned by a fitness product, Body Jac by Cactus Jack, in season one, so she isn’t likely to bite. Whether the other sharks are interested remains to be seen.
My guess is Nitroforce doesn’t get a deal. Based on the look of the website and the lack of social media screaming about their Shark Tank appearance, I am “out.”
Buy Nitroforce Titan 1000