Getting wiser with age is great, but when it shows on the face, that is where the challenge lies. People spend a lot of time and money on surgeries to look young. Aaron Bruce, founder of AngelLift, shares on Shark Tank Season 5 that women spend billions on injecting various fillers, as well as acids and even animal parts. Sometimes, these could even be poisonous.
According to the entrepreneur’s belief, he has created the best anti-aging tool. He claims that his product, AngelLift, is the only under-the-skin lifting strip in the world. The product uses only light, soft pressure on the muscles to give them a lifted appearance. It can lift outlines, add volume to lips, and much more.
Will the Sharks help the entrepreneur lift his business and bring it to new heights of success?
About Surprise
| Category | Details |
| Founder (Plural if multiple) | Kelly and Aaron Bruce |
| Product Type | Anti-aging lifting strips |
| Funding (Pre-Shark Tank) | Self-Funded |
| Investment Asked | $500,000 |
| Equity Offered | 10% |
What Happened on the Shark Tank Episode?
Kelly and Aaron enter the Shark Tank seeking $500,000 for 10% of their business. They tell their story and deliver the pitch. Penelope does a before and after demonstration on her arm. It’s flabby and shaky at first, but after applying a dermastrip, it’s smooth and firm. Kevin wisecracks that Barbara has been doing the same thing with masking tape for years.
They’ve been in business for five months and have $75,000 in sales. A pack of five costs $19.95. The product is patented, and they have other patented products, too, but they are only pitching the dermastrips to the Sharks. (Their other products are Vermillion Strips for the lips and a variety of toning and cleansing cosmetics.)
Kelly and Aaron Bruce want a lift for their prosthetic “anti-aging lifting strips,” called AngelLift. The current product evolved from a device that attaches to teeth and needs to be “installed” by a dentist. The current incarnation of AngelLift consists of a surgical-grade plastic strip that fits between the lips and gums. The strip “lifts away” smile lines and wrinkles around the mouth without any injections or surgery. Combined with their Fusione low Ph collagen fluid, AngelLift is a safe, natural way to get a “facelift” at a fraction of the cost of surgery – and without the risks.
The AngelLift system originated in 2003, but similar products existed in Europe for over 20 years. They tout clinical proof the product works and a Canadian study back in 2007 found 84% of people using the device saw “facial improvement.” Any way you slice it, anti-aging products are a multi-billion-dollar industry, and AngelLift is poised to grab a share of that market, perhaps with the help of a Shark.
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What Makes AngelLift Unique?
AngelLift consists of thin strips that you place in your mouth between your lips and gums. It can help reduce aging facial movements and restore facial contour. The product can even lift outlines and add volume to lips.
- It is worn just like teeth-whitening strips. You only have to wear them for 10 to 30 minutes per day.
- It does not need you to change your routine. You can wear them whenever it is comfortable for you.
- AngelLift isn’t just for women—30% of their customers are men.
- The product leaves a cumulative effect on the facial muscles, and since facial muscles react very quickly to pressure, the results become noticeable over time.
- The product has been approved through third-party clinical trials.
Get more interesting posts about different businesses that appeared on Shark Tank on the Shark Tank Blog. Also, read the article Angel Lift Fusione for additional information about the company AngelLift.
Did AngelLift a Deal on Shark Tank?
Mark is too confused by the other products, so he’s out. Robert thinks their pitch was confusing, so he’s out. Barbara feels it would take too long for her to make money from this business, so she goes out. Kevin does not like founder Aaron’s method of business. He dislikes that Aaron wants to pause selling until his entire product line is complete, so he’s out.
Lori also shares her confusion about Aaron’s approach, but she still makes an offer of $500,000 for 25%, which the entrepreneur finds too high. He counters with 15% equity for the same amount. At this point, Mark calls him a gold digger.
Shark Lori says she will take the deal if the money is solely for funding QVC purchase orders. The deal is also contingent on proof of $3 million in sales for their other products and verification of their patents. Both parties agree, and a deal is made.
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What Happened to AngelLift After Shark Tank?
The Shark Tank Blog keeps track of the businesses that appear on Shark Tank. We provide updates and follow-ups about entrepreneurs and the company, as well as anything that happened after the show. The deal with Lori never closed, and they declined to go on QVC. The couple earned $3 million in sales in the aftermath of the show. They also built an Amazon store. Fast forward to August 2023, and they’re still in business, earning $5 million in annual revenue.
Where Can You Buy It?
Rejuvenate your appearance with AngelLift’s facial reshaping strips, available on their official website. Instead of going for those costly procedures, try out a non-invasive solution by ordering AngelLift from Amazon.
For more information about the company and its facial contouring system, visit its website. Stay updated on their latest techniques and skincare tips by following them on social media.
Quick Summary
- Innovative Product: AngelLift anti-aging lifting strips are made of surgical-grade plastic and fit between the lips and gums.
- Entrepreneurial Journey: Kelly and Aaron Bruce, leveraging their background in dental devices, developed AngelLift into a non-invasive, at-home anti-aging solution.
- Market Success: In the first five months, AngelLift achieved $75,000 in sales, demonstrating strong market demand.
I’m upset about the refund policy. The first thing the rep says on the chat is a mention of the 60 day satisfaction policy. The policy states the product must be returned UNUSED. How are we supposed to know if it works or not? oh.. it says if applicable. The rep said only the dermosome moisturize is eligible. This is from the site:
Return for Refunds (if applicable)
Once your return is received and inspected, we will send you an email to notify you that we have received your returned item. We will also notify you of the approval or rejection of your refund (if applicable). If you are approved, then your refund will be processed, and within five to seven business days a credit will be applied to your credit card or original method of payment. The maximum credit refunded will be the original invoice value of your purchase less the cost of shipping and handling.
If you haven’t received your refund, please check your bank account first to see if it has been posted. If not, then contact your credit card company as it may take some time before your refund is officially posted. There is often some processing time before a refund is posted. If you are still experiencing problems, please contact our customer support team at: support@angellift.com