Go Nutz Razor Shark Tank | Season 16
Go Nutz entered Shark Tank Season 16 aiming to revolutionize personal grooming.
Founder Landon McKinnis pitched his business, Go Nutz, on Shark Tank. (Image Credit: @sharktankabc)
Do you find it challenging to shave certain areas, particularly intimate ones? Traditional razors often have inconvenient shapes and excessively sharp blades. Entrepreneur Landon McKinnis brought his genius invention, Go Nutz, to Shark Tank Season 16. He claimed that his advanced razors are better than the ones currently on the market.
The entrepreneur studied Business Administration and Management. According to him, he always possessed an entrepreneurial mindset. So, he used his creativity to invent a razor that eliminates the need to have multiple razors for different parts of the body.
Would the sharks be interested in getting into the venture with him?
About Go Nutz
| Category | Details |
| Founder | Landon McKinnis |
| Product Type | Personal grooming razor |
| Funding (Pre-Shark Tank) | Self-funded |
| Investment Asked | $100,000 |
| Equity Offered | 15% |
What Happened on the Shark Tank Episode?
Entrepreneur Landon McKinnis presented a very interesting pitch. He explained that people have been shaving wrong. The razors available in the market are all straight, sharp knives. He showed that his shaving design is built for the entire body. He then gave samples to the sharks. Mark commented that it is better than the electronic razors he uses.
The personal grooming market is large. Kevin pointed out that there are many razors in the market, and they are selling in big numbers, too. The entrepreneur explained that he aims to compete with those brands, and for that, he needs a shark.
The sharks were impressed to know that he designed the product himself. But the next steps were very difficult for him. Mark agreed with him that the invention companies ask for too much. He even said they are scams.
Landon McKinnis started the business in 2023. He went viral with his product. He produced 1,000 units, which sold out quickly. Each unit costs $16 to manufacture and retails for $70. He generated $59,000 in initial sales, followed by $45,000 the subsequent year, with 1,732 units remaining in inventory.
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What Makes Go Nutz Unique?
This patented product, a personal grooming razor, has these unique qualities:
- Go Nutz is a unisex razor suitable for both men and women. It has different shaving spots for your body and your sensitive parts.
- The product offers greater manoeuvrability.
- The razor offers a battery life of over 2.5 hours.
- It is 100% waterproof.
- Go Nutz Razor features an ergonomic and aesthetically pleasing design.
Did Go Nutz Get a Deal on Shark Tank?
After listening to the pitch, the sharks gave their opinions and revealed their intentions about the product:
- Kevin said the product needs a lot of work to get into the market, so he did not offer any deal.
- Lori did not think the product fit in her portfolio.
- Mark admitted that he loved the product. He offered $100,000 for 25% equity.
- Barbara offered $100,000 for a 20% stake.
- Daymond and Mark collaborated to offer $100,000 in exchange for a 30% equity stake in Go Nutz.
Entrepreneur Landon accepted Mark and Daymond’s deal.
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What Happened to Go Nutz After Shark Tank?
The Shark Tank Blog keeps track of the businesses that appear on Shark Tank. We provide updates and follow-ups about entrepreneurs and the company, as well as anything that happened after the show. Big news for Go Nutz! After Mark and Daymond’s deal, lots more people checked them out online. According to Google Trends, searches for Go Nutz increased significantly.
Where Can You Buy It?
If you’re done with traditional razors and want a better gadget, try Go Nutz Razor. The product is available for purchase from their official website. You can find it on Amazon as well. Check out their social media for more details.
Quick Summary
- Landon McKinnis appeared on Shark Tank Season 16 with his business called Go Nutz.
- Go Nutz offers a uniquely designed, unisex razor suitable for the entire body.
- The entrepreneur secured a deal with the Sharks, Mark, and Daymond. They offered $100,000 for a 30% stake in Go Nutz.
