Rodney and Tanya Rasmussen hope to make a splash with Splashzen, their splash guard for keeping the water in the tub while bathing kids and pets, in Shark Tank episode 1512. The Rasmussens were quickly realizing that bath time was a wet and wild experience with their kids. The splashing was so prevelent, it was causing water damage to their bathroom. After 3 years of designing and planning, their product came to life and they started selling it with Tik Tok videos.
Essentially, Splashzen is like a flexible, plastic sliding door that raises the height of the tub wall. The secret is the splash guard and suction cup strip. Together, they create a barrier that blocks water from leaving the tub. When bath time is over, it rolls up like a sideways windowshade.
The product will set you back $99. Dog owners love it too for keeping the floors dry while bathing their precious pups. The clear, flexible material allows for easy access to children or pets while bathing. So far, the Rasmussens are only selling direct from their website. They likely want a Shark’s help getting into more stores.
Company Information
Video
Posts about Splashzen on Shark Tank Blog
Splashzen Shark Tank Recap
Rodney and Tanya enter the Shark Tank seeking $100,000 for a 10% stake in their company. They’ve been blessed with 3 beautiful boys. They love spending time with them, but there’s one time of day they dread: bathtime. There’s a video of the boys splashing around in the bathtub as Rodney and Tanya shout instructions at them. After years of cleaning up after the kids in the tub, they were sick of feeling like mean lifeguards. They wanted to be fun parents, so they turned their splash zone into a SplashZen.
SplashZen is a bathtub splash guard that keeps all the water inside the tub. Attach the spool to one side, pull it across with one hand and hook it to the other side. Along the bottom is a suction cup strip that seals everything off. It can also turn any bath tub into a dog wash and all the mess stays contained. You get 2 products for the price of 1: a kid product and a dog product. They ask the Sharks, “who’s ready to splash it up with us and make bath time fun again?”
Samples and Questions
Lori says it’s very clever as the Sharks check out their samples. Lori says it’s well made: sturdy and heavy. Tanya says you buy it once and use it forever. They cost $40 landed and they sell them for $99. Kevin says it’s hard to explain in retail and Rodney says they’ll need to do some rebranding; that’s why they want a Shark. Currently all sales are direct to consumer; they do a lot of Tik Toks and social media. A few of their videos went viral.
Life time sales are $80,000; $10,000 of that was the last 3 months of 2022, the rest is year to date 2023. Kevin’s challenge is it will never be a retail product because you have to explain its use but he thinks it will work on social media. Barbara thinks if you change the box, it could work in retail. Robert says he has 5 year old twins and his bathroom is tile so he just wipes it up. He wishes them the best and goes out. Mark says it’s a “nice to have, not a have to have” and goes out.
Any Offers?
Kevin disagrees with Barbara and doesn’t think it will work in retail. It’s a product you have to see; Kevin is out. Lori says she’s going to make an offer. She doesn’t invest in the best product, she invests in the best people. She thinks it’s a smart product and offers $100,000 for 20%. Barbara wants to know what they need from a Shark. Tanya says they want someone who’s brought a product to market and someone who can help bring the cost down. They feel their margins are pretty good already, but they think they can grow them.
Barbara talsk about taking the Holiball girls costs down 30% and enhancing their packaging. Barbara thinks they’re going to need a hell of a lot more money. She says she wants 20% but she’s going to undercut Lori. Barbara offers $100,000 for 15% plus a $100,000 credit line. Rodney asks if they’d work together and Lori says she’s done over 1000 successful products and she has worldwide manufacturing. They ask if Lori would match Barbara and Lori goes to 17.5%. As Rodney and Tanya talk, Barbara goes to 14.5%. Barbara says couples work well with her team. After conferring, they ask Barbara to go to 14%. When she says yes, they do the deal!
Splashzen Shark Tank Update
The Shark Tank Blog constantly provides updates and follow-ups about entrepreneurs who have appeared on the Shark Tank TV show. As of the first re-run of this episode in June, 2024 – about 4 months after the initial air date – there is no evidence of this deal closing. There is also not much new news about this business at this time.
The Shark Tank Blog will follow-up on Splashzen & Rodney and Tanya Rasmussen as more details become available.
