Tabeeze Founder On Shark Tank Season 16 (Image Source – Instagram_@tabeeze)
Highlights
- Tabeeze offers super comfortable baby clothes with patented shoulder flaps for easy dressing.
- Made from 100% GOTS Certified Organic and Fair Trade materials, ensuring sustainability.
- For every bodysuit sold, one is donated to Cincinnati Children’s Hospital NICU.
| Product Name | Tabeeze |
| Founder | Carrie Shaltz Haslup |
| Industry | Clothing |
| Product | Baby Clothes |
| Funding | Self-Funded |
| Investment Ask | $100,000 |
| Equity Ask | 10% |
Dressing and undressing babies can be stressful for parents, especially when they have to squeeze their baby’s head through a tight collar gently. Well, not anymore! Carrie Shaltz Haslup has found a solution to this problem with Tabeeze, a brand that creates comfortable and stylish baby clothes. The innovative brand makes changing clothes easier with its thoughtful design, allowing parents to dress their babies without hassle.
Carrie appeared with Tabeeze in Shark Tank Season 16, hoping to secure an investment from at least one of the Sharks. Her brand has already gained recognition for its innovative approach. In 2022, Tabeeze won the Children’s Clothing category at both the MUSE Creative Awards and MUSE Design Awards. The success continued in 2023 when TIME named Tabeeze in its list of the Best Inventions of the year. With its smart design and growing popularity, Tabeeze is making life easier for parents while earning praise from industry experts.
Undressing and dressing up babies can sometimes be stressful, especially when there is a necessity to squeeze gently the head of the baby inside a tight collar. Well, that is something of the past! Carrie Shaltz Haslup discovered the solution through Tabeeze, a clothing brand that aims to provide cozy and fashionable garments for babies. The innovative company has made clothing change easier and hassle-free to parents who do not have time to dress their babies.
Carrie featured in the 10th Episode of Shark Tank Season 16 as she sought at least one Shark to invest in her brand, which has gained recognition for innovation. In 2022, Tabeeze won the MUSE Creative Awards and MUSE Design Awards Children’s Clothing categories. The success story continued in 2023, when TIME put Tabeeze in its Best Inventions list for the year. With such a smart design and increasing popularity, Tabeeze is easing life for parents while receiving high praise from industry experts.
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What Happened to Tabeeze On Shark Tank Season 16?
Carrie Shaltz Haslup is a professional architect but also the creator of innovative baby clothing brand Tabeeze. She operates this business from home in Glendale, California while using factories following fair labor practices. Tabeeze is also Fair Trade Certified, made out of organic products, and it supports sustainability. The company further donates 1% of its gross sales to environmental causes, something which made an impact on the Sharks.
The idea came to Carrie when helping her brother and his wife take care of their newborn. It was very hard to dress the baby; the baby’s head was fragile, her arms resisted her, and every time she tried to change her clothes, tears accompanied the dressing. Carrie noticed that there wasn’t any baby clothing which helped make dressing easier, so she created one herself.
She developed Tabeeze, a cozy bodysuit that snaps at the shoulders and slides on from the bottom. This design takes away the pull-over stress on a baby’s head. Changing is quicker, easier, and less traumatic for both the parent and baby.
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Did Tabeeze’s Pitch Make The Cut To Get A Deal?
Tabeeze products are primarily sold through its website, though a few select small shops do carry the items. When Carrie came to Shark Tank, the Sharks were impressed by the design and purpose of her baby clothes. However, they questioned why she had invested a million dollars into such a niche market business. In response, she shared her emotional journey of becoming a mother through surrogacy. She had struggled to find baby clothes that made dressing easier, inspiring her to develop a solution. After years of research and product development, she made Tabeeze a brand of trust.
On the Shark Tank episode, airing on January 31, Carrie pitched her clothes, sustainably sourced, organically grown from cotton, before the panel. She explained the way Tabeeze’s bodysuits and rompers go on from bottom to top rather than over their heads. Instead of pulling down, the onesies have the snap-on feature on the shoulders.
Carrie asked for $100,000 for 10% equity of her company. Her hard work paid off when she sealed the deal from fashion and branding expert Daymond John. After a short discussion with her father over a phone call, she gave a nod to a $100,000 investment in exchange for 33.3% of her company.
FUBU’s founder, Daymond, recognized the passion and mission behind Carrie. Daymond acknowledged it was a hard decision but was convinced by Carrie’s passion. “This is a hard one. (but) your passion is so strong,” he said. Her vision and commitment won him over to give Tabeeze the boost it needed to grow.
