Shark Tank Season 16 Episode 16
Shark Tank Season 16 Episode 16 featured fun and entertaining businesses, unique products, and powerful pitches. (Image Credit: @sharktankabc)
Shark Tank showcases cool new businesses each week, and viewers eagerly await the next episode. Four talented entrepreneurs entered the Shark Tank Season 16 Episode 16. Some got investments from the Sharks, and some gained amazing advice.
This episode featured Jane Foodie, a business offering fresh frozen food; AirTulip, with a new way to clean indoor air; Sock Candy, showcasing colorful fashion socks; and Ruff Liners, a product for pet owners.
These four growing businesses seek guidance. This episode featured lots of new and interesting ideas, including easy healthy food, a new way to clean air, fun socks, and car seat covers for pet owners.
Check out other Shark Tank Season 16 Episodes
Episode 16 Pitches and Deals
The four pitches on Shark Tank Season 16, Episode 16, each came with strong presentations. One entrepreneur offered a taste of their food, another brought along adorable animals. We saw the Sharks test out a comfy-looking bed and even try on some eye-catching socks.
1. Jane Foodie

How would you like some yummy, fresh, and nutritious food brought from the market? Jane Carroll brought her business, Jane Foodie, to the Sharks, which serves exactly that.
Item | Description |
Entrepreneurs | Jane Carroll |
Pitch Summary | Jane uses a special freezing method called flash-freezing. The sharks found her food items to be delicious. They raised a question, saying the freezing idea isn’t new. Jane explained the difference between flash freezing and just freezing. She started a café to serve fresh food. The business grew into her current food company, Jane Foodie. |
Deal Status | Deal secured |
Sharks Who Invested | Lori Greiner |
It is upsetting that we have to eat unhealthy food when we rely on ready-made meals. Jane Foodie came on Shark Tank with their fresh meal kits as a solution. They leave the food in the freezer for 40 minutes at 40 degrees right after taking it out of the oven.
The entrepreneur had had some successful experience in the business industry in the past. However, due to some health issues, she had to start afresh.
When Kevin and Mark backed out from offering any deal, find out what made Lori interested. Read more.
2. AirTulip

Increasing cases of asthma and allergies worry everyone. We can’t go out without facing the polluted air. We don’t even get fresh, clean air at home either! But AirTulip has a solution.
Item | Description |
Entrepreneurs | Arjen de Jong |
Pitch Summary | The entrepreneur pitched his business with a very impressive demonstration of AirTulip clearing the air. Each piece is sold at $3,000. The Sharks felt the price was too high. Since the business had not made any sales outside crowdfunding, it set the Sharks off. |
Deal Status | No Deal |
Sharks Who Invested | – |
An aerospace engineer turned into an entrepreneur when he realized people should get clean air while they’re asleep. The AirTulip headboard is designed to keep all allergens, dust, and other pollutants away from you while you are on the bed. According to Arjen, other air purifiers don’t remove dirt from the air; it all stays in the room’s atmosphere. Read more.
3. Sock Candy

Did you know just one pair of fashion socks could level up your entire outfit? Entrepreneur Mary Gui pitched her fashion socks business, Sock Candy, on Shark Tank Season 16.
Item | Description |
Entrepreneurs | Mary Gui |
Pitch Summary | The entrepreneur presented a vibrant pitch for her colorful socks. Founder Mary Gui explained to the Sharks the market gap for fashion-forward socks. The Sharks did find her business interesting. Robert was not very impressed with the profit margins per piece. However, the business had made good progress in sales. |
Deal Status | Deal secured |
Sharks Who Invested | Barbara Corcoran |
Founder Mary started Sock Candy out of her love for fashion. She was the first in her family to be born in America. She moved to the U.S. from China when she was six. Her mother was a single mother. Mary learned from her mom to be tough.
Mary went to business school but didn’t enjoy it because she really wanted to work in fashion. She also mentioned that there are three women named Barbara in her family, including herself, and she’d like to have a fourth. Read more.
4. Ruff Liners

Do you also love taking your dog on a trip with you, but don’t like the mess they create in the backseat? Brandon Himmel brought the perfect solution to Shark Tank Season 16.
Item | Description |
Entrepreneurs | Brandon Himmel |
Pitch Summary | Founder Brandon brought a dog friend with him to pitch his business. The company had made a 73% gross margin to date. However, there is a lot of competition in the market for such products. Ruff Liners has many standout features, from great material to easy installation. |
Deal Status | Deal secured |
Sharks Who Invested | Robert Herjavec |
Ruff Liners offers seat covers for your dog to tag along with you. They have been doing great in the market. However, Mark did not like the business strategy that Brandon followed for Ruff Liners. The entrepreneur had been an engineer for 9 years before starting the business venture. He had studied physics in college. Brandon applied his personal experience to designing the product for Ruff Liners. Read more.
From health-focused meals to high-tech air purifiers, stylish socks, and practical pet gear, Shark Tank Season 16 Episode 16 had something for every type of consumer.