The Wing Man – Inflatable Life Preserver

Rob Merlino

the wing manPat Hughes invented the Wing Man life-preserver after a tragic drowning occurred in his very first triathlon. He realized the need for a light-weight life-preserver that didnโ€™t inhibit movement while participating in water sports. He, along with Hyde Sportswear partner Mike Fox designed a low-bulk, sleek, inflatable life vest that anyone could wear comfortably.

Traditional life preservers are bulky, foam things that are uncomfortable. While a WingMan life-preserver is US Coast Guard approved, it shouldnโ€™t be used in high impact water sports where you can get knocked out. The reason is, the Wing Man is user activated. Thereโ€™s a rip-cord, like on a parachute, that activates the CO2 cartridge that inflated the vest. If youโ€™re unconscious, you could drown.

That said, the Wing Man is great for fishing, kayaking (not white water), SUP, swimming and other more leisurely water activities. Instead of a bulky vest, itโ€™s sleek and form-fitting, until you pull that cord. When you do, the vest inflates and youโ€™re buoyant and safe. It sells for about $250 โ€“ less than many high-end life vests. The guys probably want a Sharkโ€™s help getting the product some exposure. It make be a good life vest, but will it prevent a Shark attack?

My Take on The Wing Man

I go out on my buddyโ€™s boat fishing all the time. We donโ€™t wear life vests, but theyโ€™re out. I always wear on when Iโ€™m kayaking because if you go over and get knocked in the head, you can drown. I like the sleek design of the Wing Man and Iโ€™d probably use a life vest more often if I had one because it looks so comfortable.

The only thing that gives me pause is the vest wonโ€™t work unless activated. If you were rendered unconscious, it wonโ€™t help. Iโ€™ve been boating all my life and never โ€œneededโ€ a life-preserver to save me, so I guess Iโ€™m lucky. For most activities, this vest is totally appropriate. It kind of reminds me of the airplane life preservers, except it blows itself up. I already have a life vest for my kayak, so Iโ€™m not in the market, but if I ever get another boat, Iโ€™d give these a serious look.

Do Sharks Wing a Deal?

The product is cool and the fact they validated the need/desire for it with a successfulย ย Kickstarterย campaign canโ€™t hurt. These guys have a real business and did a lot of work patenting and getting Coast Guard approval for their product.ย  If you couple those things with strong sales and a reasonable valuation, there could be interest.

Water sports products havenโ€™t done well in the Tank lately. Last week, Zup Wakeboards left without a deal because they couldnโ€™t clearly articulate the value of their product. Design and innovation are one thing, explaining why itโ€™s important is another.

I canโ€™t see any one Shark, except maybe Robert, getting excited about the merits of the product alone. to get a deal, they need to value both the business and the need for the product in a clear fashion. I think theyโ€™ll do a good job, but Iโ€™m leaning toward saying this life-preserver wonโ€™t protect them from the Sharks.

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Entrepreneur, author, and raconteur, Rob Merlino is a blogger and writer who enjoys the Shark Tank TV show and hot dogs. A father of five, he freelances for a variety of publications and manages a stable of websites, including Shark Tank Blog, Hot Dog Stories, RobMerlino.com, and more.
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